Google Analytics Alternatives
Discover 29 sovereign European alternatives to Google Analytics with European data residency and digital sovereignty.
Why Switch from Google Analytics to an EU Alternative?
- Data stored in the EU - Your data never leaves European borders
- Built with GDPR in mind - Privacy-first design
- Digital sovereignty - Reduce dependency on non-EU tech providers
- Self-hosting options - Many alternatives offer on-premise deployment
European Google Analytics Alternatives (29)
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Umami
Privacy-focused, open-source web analytics. Lightweight, self-hostable, and designed as a simple alternative to Google Analytics with no cookie banners required.
š Germany ā¢ Analytics -
Matomo
Privacy-focused web analytics (self-host or cloud).
š France ā¢ Analytics -
Spectacle
Marketing attribution software built for SaaS and subscription businesses to track LTV across paid, AI, and organic channels.
š Netherlands ā¢ Analytics -
bchic Analytics
bchic provides 100% consent-free and GDPR-compliant web analytics hosted in the EU, capturing all visitor data without tracking cookies.
š Germany ā¢ Analytics -
Mouseflow
From when website analytics was in its infancy to today ā we begin each day on a mission to help businesses uncover user behavior insights that otherwise would
š Denmark ā¢ Analytics -
Simple Analytics
Privacy-friendly and EU-hosted analytics.
š Netherlands ā¢ Analytics -
Pirsch
Lightweight privacy analytics.
š Germany ā¢ Analytics -
nilly
Simple & fast website analytics that belong to you. Fully FADP, GDPR, CCPA, PECR, ePR and PIPL compliant. Say goodbye to cookie banners! Made and hosted in Sw
š Switzerland ā¢ Analytics -
Contentsquare
Contentsquare is the all-in-one experience intelligence platform designed to be easily used by anyone that cares about digital journeys. With our flexible and s
š France ā¢ Analytics -
Vabelmat Technologies FlexKapG
We are a company building the first Thermal Efficiency Platform for continuously measure the thermal losses in the industry due the degradation of Thermal insulation materials that covers pipelines and vessel thanks in industrial facilities, this monitoring has the potential to provide enough data to save billions of dollars and reduce the emissions of millions of tons of CO2 across Europe.
š Austria ā¢ IoT Platforms -
Ackee
Self-hosted analytics.
š Germany ā¢ Analytics -
AT Internet
Digital analytics platform.
š France ā¢ Analytics -
Leadfeeder
Leadfeeder is a website visitor analytics software that shows you the companies visiting your website, how they got there, and what pages they clicked. Think
š Finland ā¢ Analytics -
Hotjar | by Contentsquare
Hotjar, a Contentsquare company, gives teams access to Product Experience Insights, which shows them how users behave, and what they feel strongly about, so tho
š Malta ā¢ Analytics -
Pageviews Analytics OĆ
Instant, privacy-first analytics for modern sites with Zero-setup tracking, blazing-fast dashboards, and a privacy model you never have to worry about.
š Estonia ā¢ Analytics -
Eulerian Marketing Platform
Eulerian is a comprehensive marketing platform specialized in data attribution, analytics, and activation for optimizing digital marketing performance.
š France ā¢ Analytics -
Open Web Analytics
Open-source web analytics framework written in PHP. Self-hosted alternative providing visitor tracking, heatmaps, and custom reporting.
š United Kingdom ā¢ Analytics -
Plausible Analytics
Simple privacy-friendly web analytics.
š Estonia ā¢ Analytics -
etracker
Web analytics focused on privacy compliance.
š Germany ā¢ Analytics -
GoAccess
Real-time web log analyzer.
š Spain ā¢ Analytics -
TelemetryDeck
Privacy-friendly analytics for apps.
š Austria ā¢ Analytics -
Piwik PRO
Analytics suite with EU focus.
š Poland ā¢ Analytics -
TWIPLA
The Website Intelligence Platform. TWIPLA is an advanced yet accessible #websiteintelligence platform, with a comprehensive suite of easy-to-use, privacy-comp
š Germany ā¢ Analytics -
Alke Analytics
Alke Analytics provides unified audience measurement across websites, mobile apps, and CTV for European media groups, featuring consent-free tracking.
š France ā¢ Analytics -
Statcounter
Web analytics made easy.
š Ireland ā¢ Analytics -
ClearAnalytics
A privacy-focused web analytics platform that is cookie-free, EU-sovereign, and fully GDPR compliant, providing insights without tracking personal data.
š Netherlands ā¢ Analytics -
UXWizz
UXWizz is a self-hosted web analytics platform featuring heatmaps, session recordings, and user segmentation to help improve website conversion rates.
š Romania ā¢ Analytics -
redirection.io
redirection.io provides a comprehensive URL redirection and HTTP traffic management tool designed to optimize SEO, fix 404 errors, and manage complex web migrations in real-time. Far more than just a simple URL redirection tool, the solution acts as a high-performance "SEO proxy" capable of logging, analyzing and modifying HTTP traffic in real time. It empowers companies to maintain full control over their website by fixing errors and optimizing it without touching the backend application code.
š France ā¢ Observability -
intercorp.
intercorp is a specialized AI and web agency based in Northern Bavaria with over 26 years of experience. We design AI-driven systems, including RAG and assistant solutions, and build scalable, open-source architectures that connect platforms, automate processes, and turn data into strategic value. We focus on long-term, independent infrastructures instead of isolated tools, combining technical excellence with deep organizational insight.
š Germany ā¢ E-commerce
Frequently Asked Questions
- What are the best European alternatives to Google Analytics?
- The top European alternatives to Google Analytics include Umami, Matomo, Spectacle. All are sovereign, EU-built options with European data hosting.
- Do these Google Analytics alternatives offer EU data residency?
- Yes, the European alternatives listed on European Tech Map are EU-built and offer European data hosting options to keep your data in the EU. Many are also built with GDPR in mind.
- Can I self-host these Google Analytics alternatives?
- Many European alternatives offer self-hosting options for complete data control. Check each company's page for specific deployment options.
- Why switch from Google Analytics to a European alternative?
- European alternatives offer digital sovereignty, EU data residency, independence from US tech, and often stronger privacy protections than US-based services.