Entual

Company Details

Category

Communication

Headquarters

Amsterdam, Netherlands

Data Hosting

EU Only

Open Source

No

Pricing

paid

Website

https://entual.io

About Entual

Entual is the AI-native operating system for external relations. One platform where comms, public affairs, policy and risk teams monitor, understand and act on their entire external environment, without bouncing between media monitors, regulatory trackers, stakeholder spreadsheets, risk dashboards and agency decks. Built by industry veterans. External relations runs on fragments. Media monitoring lives in one tool, regulatory updates in another, stakeholder maps are frozen in PowerPoints that go stale the day after the workshop, and risk and reputation scoring arrive as weekly PDFs by which time the news cycle has moved on. Briefings still get written by hand or outsourced to agencies at premium rates, with no traceability back to source. Decisions get made on yesterday's picture of the world, by teams who deserve real-time leverage. Entual brings it into one environment. Stakeholder intelligence gives you a live map of every relevant actor (regulators, politicians, peers, NGOs, media, investors, suppliers) with relationships, positions, recent activity and exposure continuously updated. Regulatory and political foresight tracks EU and national policy at file level, surfacing narratives, amendments, coalitions and stakeholder positions before they land in the press. Risk and reputation intelligence is scored daily with direction, magnitude and cause, with emerging risks flagged early and competitive benchmarking on the same axis. A creator studio produces briefings, position papers, risk memos, talking points and speeches straight from that live intelligence, with full source attribution, in your house style and tone of voice. A decision layer ties threads, tasks and ownership to specific files, stakeholders and risks, so intelligence converts into action and remains auditable after the fact. Entual is built for corporate affairs, public affairs, communications, policy, risk, sustainability and IR at enterprises operating in regulated and politically exposed sectors, including energy, industrials, finance, pharma, tech, transport and retail. Organisations for which overview and context across complex stakeholder networks is mission-critical. What sets Entual apart is the combination: one coherent platform instead of a stack of point tools and rotating agencies; live risk and reputation with trend, direction and cause rather than weekly PDFs; foresight rather than hindsight, with narratives and regulatory shifts flagged before they hit the front page; a creator studio that produces high-quality, sourced, styled outputs from your own live data; source transparency on every claim, score and paragraph, fully auditable end to end; and a product built for the European reality, including GDPR, the AI Act, sector regulation and multilingual coverage of EU member states. Deployment is EU-hosted on European infrastructure, AI Act-aligned by design, with public data only and no scraping of private accounts or proprietary client information. Incumbents like Signal AI, Cision, Meltwater, etc were built for a different market and a different decade: licensing-heavy and fragmented across acquisitions, weak on EU regulatory depth and national-level political context, built around media monitoring with risk, stakeholders and outputs bolted on afterwards, and structurally non-compliant with the AI Act and EU data residency expectations. Entual is EU-first, single platform, AI-native, and priced for the in-house team that wants to bring intelligence, risk and briefing work back in-house with leverage.

Replaces

Entual is an alternative to: Cision, Meltwater, Brandwatch, Signal