Emarsys
SAP Emarsys is the customer engagement solution of Intelligent CX from SAP, empowering businesses to deliver personalized, AI-driven, omnichannel experiences. B
Company Details
- Category
- Marketing Automation
- Headquarters
- Vienna, Austria
- Data Hosting
- EU Selectable
- Open Source
- No
- Pricing
- enterprise
- Website
- https://emarsys.com
About Emarsys
SAP Emarsys, also known as SAP Engagement Cloud, is a marketing automation and customer engagement platform for industries such as retail, e-commerce, consumer products, and travel. The software consolidates customer data to deliver personalized, AI-driven engagement across channels including email, SMS, mobile apps, web, and digital ads. Key capabilities include marketing automation, customer loyalty strategies, reporting, and real-time analytics. The platform integrates with SAP Business Data Cloud and commerce systems to activate data-guided customer journeys and automated workflows.
Replaces
Emarsys is an alternative to: hubspot-marketing-hub, klaviyo, marketo